Workforce Development Training

Access onsite and remote course offerings that remove barriers to employment.

Our course and training offerings enhances your region's workforce and boosts economic development.

Competitive advantage in a region or for a company is strongly tied to the skills of the workforce. Building skills and experiences must be a priority in today's marketplace and economy. If little or no attention is paid to building skills, the results can be catastrophic — a declining market, joblessness, and disruption.

Our programs address the economic challenges of the environment and turn them into opportunities for communities. Individuals build skills and provide value to their local economy (and businesses).


Browse our classes and programs and develop your region's workforce today.




Workforce Development Classes and Workshops Listing

Intro to Digital Marketing +

This course is for the business owner who is moderately tech-savvy and wants real-world deep insight and understanding that can be applied to his/her business. It is particularly relevant for individuals who need to understand the moving target we now know as the digital landscape.

Topics:
- Defining digital marketing (traditional vs. digital)
- Buyers and Their Journey
- Products and Services
- Earned, Paid, and Owned Media
- Websites and Apps
- Social Media Marketing
- Conversions (signups, downloads, sales and more)
- Analytics
- Resources and Tools

Format: Lecture style course with classwork, homework and exercises to reinforce learning. Quizzes and a final exam are given to students to confirm learning principles taught during class.

Course length: 4 week program (2.5 hours/session)

Digital Marketing (Intensive) +

This course is for the business owner who is moderately tech-savvy and wants real-world deep insight and understanding that can be applied to his/her business. It is particularly relevant for individuals who need to understand the moving target we now know as the digital landscape.

Topics:
- Defining digital marketing (traditional vs. digital)
- Buyers and Their Journey
- Products and Services
- Earned, Paid, and Owned Media
- Email Marketing
- Websites and Apps
- Social Media Marketing
- Search Engine Optimization
- Conversions (signups, downloads, sales and more)
- Digital Advertising
- Content Marketing
- Analytics
- Resources and Tools

Format: Lecture style course with classwork, homework and exercises to reinforce learning. Quizzes and a final exam are given to students to confirm learning principles taught during class.

Course length: 8 - 10 week program (2.5 hours/session)

Building Strong Customer Service Skills +

Learn the fundamentals of graphic design and get exposure to visual communication topics like typography, layout, color, and imagery. Companies need individuals who think creatively and can communicate complex ideas and translate them to print and the screen.

Includes a collection of exercises, quizzes, classwork and research projects (classroom only).

Course Length: 2 hours abbreviated, 8 hours

Business Communication (Writing) +

Employers want applicants who can communicate verbally, but also communicate well when writing. This course looks at the basics of communicating on computers in business settings. Emails, documents, notes, and grammar are covered in this course.

Beginner Graphic Design +

Learn the fundamentals of graphic design and get exposure to visual communication topics like typography, layout, color, and imagery. Companies need individuals who think creatively and can communicate complex ideas and translate them to print and the screen.

Includes a collection of exercises, quizzes, classwork and research projects (classroom only).

Course Length: 2 hours abbreviated, 8 hours

Office Productivity Tools +

With tools like Google's GSuite, Google Docs, Google Sheets, and Microsoft Office tools, people can increase their employer's productivity. Learning these tools and software enables you to valuable in many work functions, and conquer complex and time-consuming office tasks.

Increasing Business Productivity +

Learn about tools that enable the workforce to output more in less time by being productive. Individuals taking the class will get tips and tools that help make managers create a stronger organization that is incredibly efficient with time and tasks.

Digital Skills Literacy +

Being ready for your career, in most industries means knowing how to access and search for information online using digital tools. Individuals taking the course will learn how to evaluate the credibility and reliability of sources online. Digital literacy is particularly relevant for occupations where research is a primary or secondary component.

Creativity in the Workplace +

Knowledge about the Health Insurance Portability and Accountability Act (HIPAA) Privacy, Security, and Breach rules are a must for individuals entering the healthcare field. If your career involves working with businesses, nursing homes, clinics, or with companies that process protected health information (PHI), employers will find your familiarity in this area invaluable.

Includes short quizzes, examples, and a final exam.

Course Length: 3 hours

 

HTML and CSS 101 +

Hypertext Markup Language (HTML) and Cascading Style Sheets (CSS) are two of the computer languages that are the building blocks of the Internet. This crash course will get learners prepared for jobs involving websites, email, and other business/marketing functions.

HIPAA Training +

Knowledge about the Health Insurance Portability and Accountability Act (HIPAA) Privacy, Security, and Breach rules are a must for individuals entering the healthcare field. If your career involves working with businesses, nursing homes, clinics, or with companies that process protected health information (PHI), employers will find your familiarity in this area invaluable.

Includes short quizzes, examples, and a final exam.

Course Length: 3 hours

 

Facebook for the Nonprofit +

Facebook is a social network used by for-profit organizations. Nonprofits, however, can leverage the network to build awareness for their cause, do fundraising, increase membership, and get volunteer support. This course gives the nonprofit employees the skills to get their organization noticed online and create conversations with audiences on social media.

Communication Beyond Email for Teams +

Email is a tool that barely scratches the surface in today's business setting. Now, there is private messaging, group messaging, chat, intranets, task management, and team collaboration tools. Teams are spread out across locations. This course prepares employees to communicate more efficiently, especially in highly digital, fast-paced environments.

WordPress for the Small Business or Enterprise +

Individuals will learn how to leverage the website system that powers millions of sites on the Internet. WordPress websites allow organizations to have a vehicle for building an online presence. Learning this platform will help companies share information about their products/services, their hours of operation, their open positions, mission/vision statements, and lots more.


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Why Choose Us?

We have over 15 years of training and instruction experience that covers technology, design, business, and skill building. Our approach is one of respect, integrity, but also of personal improvement. Everyone should have access to knowledge and resources to further one's career. We make that possible. Work with us!

Michael Roach - Owner/Founder, Instructor of Michael Roach Creative